So you have created a blog and have been updating it daily. However, enough traffic is not being generated on your website. If you want to know how to market your blog effectively and the tools to market your blog, then you have come to the right place.
For your blog to survive and make a name among thousands of other websites, you need to apply various marketing techniques. Although there are countless ways to promote your blog posts, here are some basic things that will help you to get more organic reach:
- Sticking to the specific niche that you have chosen is important. Diversifying your blogs into a variety of matters may seem free but your audience will not remember your blog site for any particular aspect.
- Use Google’s search console to monitor the workings of your blog. Earlier known as Webmaster, it gives technical information on how your blog may be performing on google search, issues regarding 404 errors, mobile compatibility available or not and the traffic that is being attracted to your blogpost. It is a free tool.
- With the availability of smartphones to almost everyone, it is essential that you make your blog viewable on a mobile device.
How to promote your blog?
It is essential to promote your blog so that it reaches a large number of audience and in turn the money-making from your blog skyrockets. Well, there are unlimited ways to promote a blog. The most popular ones are discussed below.
How to promote your blog on Facebook?
Facebook has a large pool of audience nowadays. Over 1 billion people use Facebook in a month. Sharing the link of a blogpost on a Facebook profile or even a page that you may have created is a good idea.
Organically it will not reach many audiences but facebook contains paid promotion services too which can be availed.
How to promote your blog on Instagram and Pinterest?
Since Instagram is just another wing of Facebook, promotion is similar to that of Facebook. Although there is a major difference in picture sharing on Pinterest and Instagram as compared to Facebook.
Images often speak more than just mere words so it’s advisable that you post appropriate images on the profile. You may even post a video explaining what you are offering the readers on your blog. Last but not the least, you can provide the link of your blogpost/blogsite in your bio
Blog promotion services
Apart from sharing your blogs on different social media websites, you can also avail several blog promotions services available out there.
Every tool works differently from the other and according to requirement, the tool can be chosen. Some of the examples are:
– Bitly
– Quuu Promote
– Sprout
To survive in the competitive blog environment, it is advisable that you make use of some of the aforementioned strategies. Happy Blogging!
